keozen wrote:In the Uk it's much simpler. For a half hour show it's:
First half of show > Adverts > Second half of show > Adverts before next show
For the hour long shows it's just a chunk of ads every now and again, no more than 3 lots though.
Another reason I gotta get me to England.
(though, I don't actually use the TV very much, as compared to the internet, but I blame that partially on lack of good things on)
If you think that's awesome you should check the BBC. Only adverts they ever have are between shows, and they're only ever for other BBC shows. The downside is you have to pay for a TV licence.
I can't say I've ever seen any American adds (except for YouTube links to that HeadOn thing) but from what I've heard everywhere they're totally unsubtle monstrosities that use no more sophisticated techniques than imperatives and repetition.
On the subject of adverts, this this quite awesome Honda one (linkage
). I don't give a crap about Honda but this advert is amazing. The music sends shiver down my spine and really gives a sense of epic (grammatically incorrect there, but I can't figure out the right form of the word).
The most disturbing trend I've seen so far is that on the kid's channels (Cartoon Network, Nickolodeon, etc) they have about five loan adverts every break. Seriously, it's just a constant bombardment of people in suits with headsets telling you that you need more money to buy a car/holiday. On the kid's channels. No wonder the whole country seems to be in debt, they're infecting the kids.
Oh, and those self-teaching adverts where they talk about how awesome you'd be if only you hadn't failed school but are offering you a chance to be cool again (for a fee). It annoys me that every time the person mentions "a secure, successful future" they're driving some huge silver car that takes up three quarters of the road.